Michael Fedele, associated with Throne SPORT COFFEE, has opened up about the brand's future direction. The sports coffee company, which has ties to the Kansas City Chiefs, is looking to expand its presence in the sports nutrition market.
Fedele's comments come as the brand seeks to leverage its connection with professional athletes and teams to grow its consumer base. Throne SPORT COFFEE positions itself as a performance-focused coffee product designed for athletes and active individuals.
