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World Sports

Notre Dame Leprechaun and Student Earn $1.5 Million from College GameDay Sneaker Deal

Notre Dame Leprechaun and Student Earn $1.5 Million from College GameDay Sneaker Deal
World Sports · 06:13:24 - Tuesday, 10 November 2026

Notre Dame's leprechaun mascot and a student have secured a $1.5 million agreement tied to ESPN's College GameDay sneaker promotion, according to a report by Matt Yoder of Awful Announcing. The deal highlights the growing influence of name, image, and likeness opportunities in college athletics, extending beyond traditional student-athletes to include university mascots and students. Details on the specific terms or the student's identity were not disclosed in the initial report.

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